I stumbled across this post today, which is simply hilarious!
As part of the ongoing open sourcing strategy, Sun Microsystems [...] announced today that effective August 1st Sun stock will be open sourced. This move will allow anyone who wishes to own shares of Sun stock to download an unlimited number of shares for free. This will allow broader ownership of Sun stock and increase the visibility of Sun Microsystems in the global community. [...]
"In the Participation Age things are just radically different. Throw out all your preconceptions about how companies should operate and stock should be traded. Share price is simply an outdated concept in the Participation Age. And stock ownership should not be the exclusive privilege of the wealthy capitalists or just for select company employees" said Jonathan Schwartz, the CEO of Sun Microsystems. "By open sourcing Sun stock, we are increasing the opportunity for people everywhere to participate in the growth of our company. Every download of free [...] shares will generate an increase in market visibility for Sun Microsystems and should improve awareness of our broad portfolio of free open-sourced technology. More downloads will generate more visibility. More visibility will generate more downloads. It's as simple as that. This kind of positive synergy will undoubtedly reward all the participants in the Sun ecosystem. That's the power inherent in the Participation Age".
No disrespect intended to any friends at Sun.
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